Kris Nicolaou - Web Strategist - Founder and CEO of Brain Box
Kris Nicolaou

What is Python Used for?

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python code in an editor

Businesses are increasingly realizing that using customized tools enables them to work faster and achieve things that they had previously thought impossible. Those firms that invest in customized software development typically leapfrog over their competitors. Often, recouping the cost of their […]

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Kris Nicolaou - Web Strategist - Founder and CEO of Brain Box
Kris Nicolaou

Principles of Good Web Design

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Preliminary design sketches

In this age of shiny objects and distractions, good design matters. More than ever. You have to cut through all of the noise to be noticed. This is particularly the case online. There, for sure, you will be up against other firms who are offering the same products and services as you. So, you need your website to be well designed. If it is not, people will just click away and […]

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Kris Nicolaou - Web Strategist - Founder and CEO of Brain Box
Kris Nicolaou

Custom Web Development Vs Website Builder Service

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For any business, building a website is essential. Virtually everyone is online. Any firm that wants new customers and to be able to sell more to their existing clients needs to have an online presence. A website is an effective way for potential customers to discover your business, learn about your products and services. As well as […]

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Kris Nicolaou - Web Strategist - Founder and CEO of Brain Box
Kris Nicolaou

How to Develop a Mobile Application for Android

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How to Develop a Mobile Application for Android

According to Deep Dive into Digital Trends, 78% of Canadian smartphone owners use 9 mobile apps daily while 32% use 10 -19 of apps in one week. Many of these users have an average of 25 installed apps, with 10% having an excess of 60 applications on their devices.If you were to stop a random Canadian and ask about the apps on their device, you’ll discover five main android app categories […]

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Kris Nicolaou - Web Strategist - Founder and CEO of Brain Box
Kris Nicolaou

How an Intuitive Website Can Help You Beat Out the Competition

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Web Designer creating an intuitive website

When your website design is intuitive, your customers will rarely stop to appreciate it. But, that is the whole idea—they should not notice how well your site works. However, they are certainly likely to notice when a website is not easy to use. Making your website intuitive keeps customers there longer, which increases conversions substantially.[…]

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Kris Nicolaou - Web Strategist - Founder and CEO of Brain Box
Kris Nicolaou

Kris Nicolaou - Web Strategist - Founder and CEO of Brain Box
Kris Nicolaou

Kris Nicolaou - Web Strategist - Founder and CEO of Brain Box
Kris Nicolaou

Custom software vs. off the shelf: What's right for your business?

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The Difference Between UX and UI Design

At its core, the type of software that you and your employees use on a daily basis is supposed to support and empower the way you like to work. A computer program is more than just a piece of software - it's a tool to be used to perform a job more effectively and with a higher degree of quality than ever. […]

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Kris Nicolaou - Web Strategist - Founder and CEO of Brain Box
Kris Nicolaou

Web Design Trends to Lookout for in 2020

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The Difference Between UX and UI Design

Web design elements are nothing like they used to be. In fact, going forward, the best web design elements to use are the ones that offer an interactive experience. Web design elements need to be engaging enough to not only catch your web visitor's eye, but they also need to be intriguing enough to make that visitor want to engage with your website and ultimately lead them to your call to action, and actually, take action. […]

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Kris Nicolaou - Web Strategist - Founder and CEO of Brain Box
Kris Nicolaou

The Difference Between UX and UI Design

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The Difference Between UX and UI Design

While some people confuse user interface design and user experience design, these are actually two distinct disciplines. They’re certainly related to each other, and doing one without the other will result in a poor overall design that frustrates users at multiple levels. […]

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Kris Nicolaou - Web Strategist - Founder and CEO of Brain Box
Kris Nicolaou

Omnichannel vs. Multichannel: What’s the Difference?

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Omnichannel vs. Multichannel: What’s the Difference?

Although even some marketers conflate multichannel and omnichannel marketing, the two ways of reaching customers are distinct from each other. Most retailers today use some form of multi-channel marketing, but true omni-channel marketing is less widely employed. […]

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Kris Nicolaou - Web Strategist - Founder and CEO of Brain Box
Kris Nicolaou

Kotlin VS Java: Which to Use for Android App Development?

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Kotlin VS Java: Which to Use for Android App Development?

You've decided to create an app for Android devices. This may be a project for your company, or just a hobby to make some spare change. Yet what type of language should you pick to build the app? Should you go with Java that has been around for 20 years, or the more modern Kotlin programming language? […]

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Kris Nicolaou - Web Strategist - Founder and CEO of Brain Box
Kris Nicolaou

Top Web Design Mistakes Small Businesses Make

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Top Web Design Mistakes Small Businesses Make

Business websites set the tone for business success. A well-designed website is the public face of any firm, and must reflect its philosophy and mission, showcase its products and services, project an air of expertise and dedication, and testify to its achievements. It's a tall order. […]

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Kris Nicolaou - Web Strategist - Founder and CEO of Brain Box
Kris Nicolaou

Ecommerce Platforms for Startups

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Toronto Carpet Factory Office Location Brain Box
Integrating Apple Pay in a Shopify store is simple and takes no more than a few moments

According to Export.gov, Canadian e-commerce is on the rise. Retail e-commerce sales are actually expected to hit as much as C$55.78 billion by 2020. If you are in the process of creating your own e-commerce startup business, your business ideas could lead you in a very profitable direction. However, you are going to need some service providers on your side, specifically, you should make use of the best ecommerce platforms. Ecommerce platforms for startups for online business owners vary in type, price, and service provision. Here are a few attributes to look for in ecommerce platforms for startups. […]

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Kris Nicolaou - Web Strategist - Founder and CEO of Brain Box
Kris Nicolaou

Apple Pay with Shopify

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Toronto Carpet Factory Office Location Brain Box
Integrating Apple Pay in a Shopify store is simple and takes no more than a few moments

Apple Pay is a relatively new payment method, but it’s on that has quickly become a preferred method for many people. With a loyal following and more people trying it every day, ecommerce and brick-and-mortar retailers can’t afford to ignore the payment method. Thankfully, Apple Pay fully and easily integrates with all Shopify sites […]

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Kris Nicolaou - Web Strategist - Founder and CEO of Brain Box
Kris Nicolaou

Our new location, let’s just say we love it!

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Toronto Carpet Factory Office Location Brain Box
Toronto Carpet Factory in Liberty Village, Toronto

Moving is never fun. You start packing, throw 50% of everything in the garbage and put the rest in boxes. It’s more like spring cleaning. But when you move from a 250 square foot glass and metal box, into an 1100 square foot rustic wood and exposed brick loft, it’s worth the hassle. An environment […]

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