Kris Nicolaou - Web Strategist - Founder and CEO of Brain Box
Kris Nicolaou

Kris Nicolaou - Web Strategist - Founder and CEO of Brain Box
Kris Nicolaou

Kris Nicolaou - Web Strategist - Founder and CEO of Brain Box
Kris Nicolaou

Custom software vs. off the shelf: What's right for your business?

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The Difference Between UX and UI Design

At its core, the type of software that you and your employees use on a daily basis is supposed to support and empower the way you like to work. A computer program is more than just a piece of software - it's a tool to be used to perform a job more effectively and with a higher degree of quality than ever. […]

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Kris Nicolaou - Web Strategist - Founder and CEO of Brain Box
Kris Nicolaou

Web Design Trends to Lookout for in 2020

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The Difference Between UX and UI Design

Web design elements are nothing like they used to be. In fact, going forward, the best web design elements to use are the ones that offer an interactive experience. Web design elements need to be engaging enough to not only catch your web visitor's eye, but they also need to be intriguing enough to make that visitor want to engage with your website and ultimately lead them to your call to action, and actually, take action. […]

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Kris Nicolaou - Web Strategist - Founder and CEO of Brain Box
Kris Nicolaou

The Difference Between UX and UI Design

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The Difference Between UX and UI Design

While some people confuse user interface design and user experience design, these are actually two distinct disciplines. They’re certainly related to each other, and doing one without the other will result in a poor overall design that frustrates users at multiple levels. […]

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Kris Nicolaou - Web Strategist - Founder and CEO of Brain Box
Kris Nicolaou

Omnichannel vs. Multichannel: What’s the Difference?

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Omnichannel vs. Multichannel: What’s the Difference?

Although even some marketers conflate multichannel and omnichannel marketing, the two ways of reaching customers are distinct from each other. Most retailers today use some form of multi-channel marketing, but true omni-channel marketing is less widely employed. […]

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Kris Nicolaou - Web Strategist - Founder and CEO of Brain Box
Kris Nicolaou

Kotlin VS Java: Which to Use for Android App Development?

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Kotlin VS Java: Which to Use for Android App Development?

You've decided to create an app for Android devices. This may be a project for your company, or just a hobby to make some spare change. Yet what type of language should you pick to build the app? Should you go with Java that has been around for 20 years, or the more modern Kotlin programming language? […]

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Kris Nicolaou - Web Strategist - Founder and CEO of Brain Box
Kris Nicolaou

Top Web Design Mistakes Small Businesses Make

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Top Web Design Mistakes Small Businesses Make

Business websites set the tone for business success. A well-designed website is the public face of any firm, and must reflect its philosophy and mission, showcase its products and services, project an air of expertise and dedication, and testify to its achievements. It's a tall order. […]

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Kris Nicolaou - Web Strategist - Founder and CEO of Brain Box
Kris Nicolaou

Ecommerce Platforms for Startups

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Toronto Carpet Factory Office Location Brain Box
Integrating Apple Pay in a Shopify store is simple and takes no more than a few moments

According to Export.gov, Canadian e-commerce is on the rise. Retail e-commerce sales are actually expected to hit as much as C$55.78 billion by 2020. If you are in the process of creating your own e-commerce startup business, your business ideas could lead you in a very profitable direction. However, you are going to need some service providers on your side, specifically, you should make use of the best ecommerce platforms. Ecommerce platforms for startups for online business owners vary in type, price, and service provision. Here are a few attributes to look for in ecommerce platforms for startups. […]

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Kris Nicolaou - Web Strategist - Founder and CEO of Brain Box
Kris Nicolaou

Apple Pay with Shopify

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Toronto Carpet Factory Office Location Brain Box
Integrating Apple Pay in a Shopify store is simple and takes no more than a few moments

Apple Pay is a relatively new payment method, but it’s on that has quickly become a preferred method for many people. With a loyal following and more people trying it every day, ecommerce and brick-and-mortar retailers can’t afford to ignore the payment method. Thankfully, Apple Pay fully and easily integrates with all Shopify sites […]

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Kris Nicolaou - Web Strategist - Founder and CEO of Brain Box
Kris Nicolaou

Our new location, let’s just say we love it!

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Toronto Carpet Factory Office Location Brain Box
Toronto Carpet Factory in Liberty Village, Toronto

Moving is never fun. You start packing, throw 50% of everything in the garbage and put the rest in boxes. It’s more like spring cleaning. But when you move from a 250 square foot glass and metal box, into an 1100 square foot rustic wood and exposed brick loft, it’s worth the hassle. An environment […]

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