On June 30th, 2010, the US has lost a few more tech jobs to foreign nations. Today, the US seized several domain names from websites that host or link to tv shows and movies.
To understand how this affects you and I, it’s important to understand the ecosystem of online “piracy”. Large companies like Disney, Paramount, Universal, and Warner Brothers (among others) find the internet problematic. It presents an easy way to obtain content that was previously difficult to acquire. Before the internet, you had to walk or drive to a store or theater, pay for DVD rental or screening, and only have a short amount of time to view your purchase. These large companies had full control over where physical copies of their content went. They could make as many or as few (artificial shortage) copies as they wanted. Rather than find a way to make movies and TV easier to get online, these companies ignored the internet because it’s a lot of work coming up with a new business model. When you’re a big lumbering company like Disney, it’s difficult to take your company in a new direction and regardless of how many good ideas or smart people you have. To the short sighted executives (and on the consultation of their lawyers), they try to sue piracy away. Lawsuits, which are great for lawyers, are an awful way of dealing with piracy. It’s like trying to rid the world of plants using a single magnifying glass. Not only do the ants multiply faster than you can burn them, but you make them angry and occasionally kill something else by accident.
So if you can’t sue piracy out of existence, legislating against it should work, right? Wrong. Imagine playing telephone tag with people’s rights or having a blind person teach another blind person how to work the computer at the nuclear missile silo. What ends up happening is that older executives who don’t know how to check their email hire lobbyists who naturally do their best to persuade senators who can’t work a cellphone (let alone figure out what in the sam-hill a peer to peer is) that the entire world will explode and the terrorists will win if we let this rampant piracy that is corrupting our youth to continue. So the senate and the house pass bills that greatly increase the power of the big companies who can’t adapt (legislation like the DMCA). These new laws are tough to enforce and only cover piracy in the US. So what next? Put bags of money and pressure in the right place to get agencies to act on their own citizens on the behalf of companies that can’t figure out how to work this internet thing.
“But the internet is global! They can’t take down those Russian sites!”
You’re right, Timmy. They can’t take down those websites because they’re not here and they can’t raid those houses because they’re not in the jurisdiction. Besides, piracy is a game of whack-a-mole and if you take down one website, three pop up to fill the gap.
So by now, you’ve either stopped reading because you think I’m a lunatic or you’re starting to get a picture of what’s going on. So here’s another piece of the puzzle – the amount of money these websites make in advertising is huge. It puts people to work across the globe. It’s not just about the websites that host the links, it’s the companies that serve the ads, the companies that host the servers, the companies that charge people for their internet (which in most countries outside the US is tiered – the more you use, the more it costs) , the people curate the content, the designers that design the websites, etc. Shutting down piracy in the US means that citizens here have to access sites in other countries because people aren’t just going to stop downloading – ever.
That’s what happened today. Today the US raided houses, shut down domain names, and put a huge dent in our own tech industry. Did it help the big media companies? No. They’re going to continue bleeding just as much money because they fail to adapt.
So tonight I raise a glass to TVShack.net, PlanetMoviez.com, ThePirateCity.org, Movies-Links.TV, FilesPump.com, Now-Movies.com, ZML.com, NinjaVideo.net and NinjaThis.net – American anti-heroes that will never have plaques dedicated to them after being taken down in a rain of friendly fire. A list of lost jobs that will undoubtedly have a negative effect now that we’ll be paying for several people’s three square meals while they’re wrongfully imprisoned.
Do I think that piracy is right? No. Do I think that piracy is wrong? No. Piracy just is. If you think I’m wrong about that, go ahead and email me: Nick@BrokenWallFilms.com. Also, while you’re at it, go read up on Samuel Slater – another American hero.